A blog of enlightened, inspiring, empowering PR entrepreneurs who love God, their community and their careers.
We have more than 200 years of combined experience in marketing, advertising, public relations, ministry marketing, literary & gospel music publicity and branding.
We teach, train, speak and sometimes preach!
Ok, so you signed up and got your Twitter account. Now what do you tweet about? You do a couple of tweets and your read others tweet – but you just don’t get it.How do people really use twitter?
"If your business isn't making money on Twitter, you're not doing it right" Melinda Emerson, author of How to Be Your Own Boss in Twelve Months.
Stress and anxiety are very common for a publicist. As a result, here is a list of techniques that a publicist can use to help manage their daily stresses and anxieties at their job and in the industry.
Sometimes, publicists get stressed when everything happens all at once. When this happens, a person should take a deep breath and try to find something to do for a few minutes to get their mind off of the problem. A person could take a walk, listen to some music, read the newspaper or do an activity that will give them a fresh perspective on things.
When facing a current or upcoming task at your job or business that overwhelms you with a lot of anxiety, divide the task into a series of smaller steps and then complete each of the smaller tasks one at a time. Completing these smaller tasks will make the stress more manageable and increases your chances of success.
Challenge your negative thinking with positive statements and realistic thinking. When encountering thoughts that make you fearful or depressed at your job, challenge those thoughts by asking yourself questions that will maintain objectivity and common sense.
Another technique that is very helpful is to have a small notebook of positive statements that makes you feel good. Whenever you come across an affirmation that makes you feel good, write it down in a small notebook that you can carry around with you in your pocket. Whenever you get stressed, open up your small notebook and read those statements.
Remember that no one can predict the future with one hundred percent certainty. Even if the thing that you feared does happen there are circumstances and factors that you can’t predict which can be used to your advantage.
For instance, you are at your place of work and you miss the deadline for a project you have been working on for the last few months. Everything you feared is coming true. Suddenly, your boss comes to your office and tells you that the deadline is extended and that he forgot to tell you the day before. This unknown factor changes everything.
Remember: We may be ninety-nine percent correct in predicting the future, but all it takes is for that one percent to make a world of difference.
In dealing with your anxieties as a publicist, learn to take it one day at a time. While the consequences of a particular fear may seem real, there are usually other factors that cannot be anticipated and can affect the results of any situation. Get all of the facts of the situation and use them to your advantage.
BIO:
Stan Popovich is the author of "A Layman's Guide to Managing Fear Using Psychology, Christianity and Non Resistant Methods" - an easy to read book that presents a general overview of techniques that are effective in managing persistent fears and anxieties. For additional information go to: http://www.managingfear.com/
DETROIT (WXYZ) – Pop music star Usher and Ebony magazine publisher John H. Johnson will be honored tonight as the 2010 recipients of the Ford Freedom Award.
The annual awards gala takes place as a fundraiser for the Charles H. Wright Museum of African American History and is now in its 12th year. WXYZ’s own Chuck Stokes will emcee the event.
Usher will be honored as the Ford Freedom Award Scholar, an honor he receives not just for his musical accomplishments, but for his entrepreneurial achievements and his work with young people. His Usher's New Look Foundation brings 1,300 diasadvantaged kids to Atlanta each year for a sports and entertainment camp.
As part of the Ford Freedom Award celebration, Usher spoke to 1,600 students at the Music Hall in downtown Detroit and took time to congradulate the winners of the program's annual essay writing contest.
The 5-time Grammy-winner also runs a successful record label and is a part owner of the Cleveland Cavaliers basketball team.
Johnson, who passed away in 2005, is well known for his work in developing both Ebony and JET magazines into icons of the African American community.
