PR Coach: Empowering & Inspiring Advice

Saturday, December 27, 2008

"Not Easily Broken" Interview with Morris Chestnut - host Pam Perry, Chocolate Pages

NOT EASILY BROKEN, a novel by bestselling author Bishop T.D. Jakes tells a powerful story of disappointment, temptation, pain and restoration.

The problems have been there for a long time. Dave and Clarice Johnson's marriage is slowly being wedged apart by misplaced independence and separate dreams. Dave has noticed Clarice pulling away emotionally and physically, but he doesn't know if it's because she feels that he hasn't been supportive enough of her career in real estate, or because she obviously disapproves of his choice to own and run a janitorial business.

Clarice's fierce independence threatens to drive them completely apart as she endures a hard recovery from a leg injury suffered in a car accident. Rather than let Dave support and take care of her, Clarice finds that she is more frustrated than ever with Dave, and with herself.

As Dave faces temptations from an unexpected source during Clarice’s darkest days, the couple eventually learns the importance of promises made and kept, and they find that God speaks to them in the most unlikely places.

The film based on NOT EASILY BROKEN is currently set for theatrical release in January 2009.
Director Bill Duke steps behind the camera for this adaptation of the T.D. Jakes novel concerning a newly married couple that finds their union threatened by pressures involving faith, family, and finances. As the couple exchanges their vows, the minister lays a cord around them while uttering the blessing, "a threefold cord is not easily broken." Later, during their darkest hour, the minister's advice to always keep God at the center of their marriage could be the only thing that keeps this troubled pair together.

Jakes' writing is both challenging and encouraging, and reminds us that with God integrated into our lives—even a relationship on the rocks is not easily broken.

www.ChocolatePagesNetwork.com

Friday, December 26, 2008

Melissa Johnson on CNN -

Make your passion solve your problems. Brand YOURself! Melissa Johnson says, "Brand ME!"

Reposition yourself! PR is an empowerment tool says Karen Taylor-Bass!!!!

Not Easily Broken by Bishop TD Jakes

Look for the interview I did with Morris Chestnut on YouTube about the hot new movie. Coming soon....
"NOT EASILY BROKEN" is an uplifting drama about love and family adapted from the book of the same name by renowned pastor and author Bishop T. D. Jakes. Starring Morris Chestnut & Taraji P. Henson.(TRISTAR PICTURES) Rated PG-13. http://ping.fm/DjFOa (trailer)

Get this book: "David Mathison's BE THE MEDIA is a text and bible on how modern methods permit every person and organization to reach an audience that only a few years ago was reserved for the multi-billion dollar media conglomerates. It is a reference for uninhibited and unlimited methods that use print, computers, and the whole spectrum of devices right at hand in almost every community and household. It shows how to spread ideas without the traditional massive presses, major networks and commercial studios."
- Ben H. Bagdikian, Author, The New Media Monopoly; Pulitzer prize-winning journalist; Dean Emeritus, Graduate School of Journalism at the University of California, Berkeley

Tuesday, December 23, 2008

Charlie Rose - ``Magic'' Johnson.

Magic is the author of the new book: 32 Ways to be A Champion in Business!

Facing the Giants - Never give up!

You can do it! www.PamPerryPRcoach.com

Wednesday, December 17, 2008

How to Create Synergy Energy for YOUR Book to Create BUZZ!

How to Create Synergy Energy for Your Book

“Joining forces with others can bring big rewards.” – Magic Johnson

The cycle of success is weaved within the network of people you know. You have dream - it’s encased in the form of your book - now how do you create a team to make things happen as a new author?

The best marketing secret strategy to use is to create synergy with others. Authors must learn how to share information, experience and markets with other authors. Iron sharpens iron.

Partnering with others gives you opportunities that you could not have produced alone! You can get more buzz for your book by combining strengths and resources with others. A three-fold cord is not easily broken and there is safety in a multiple of counselors. In other words, you’ll be safe and won’t go broke if you learn how to cooperate with others and team up!

There are tons of ways to “joint venture” and partner with others if you’re an author but make certain that the reason for forming the alliance is in SYNC with your goals, values and beliefs.

Here are some ideas:

1. Co-op a trade show booth with other authors. A booth at Book Expo America or CAABA (Christian African American Bookseller Association) could be out of range for an individual author but by coming together with other authors, the cost is just a fraction. This is win/win for everyone. The authors share the space and have a buddy who will “cover” them as they walk the exhibit floor and network with others.
2. Authors can partner with book clubs, bloggers, and radio station announcers by providing books through contests. This is often called a “trade for mention.”
3. Do co-op mailings together with other authors to bookstores, libraries and church bookstores. This cuts down on postage. Mail postcards, book marks and sample books.
4. Authors can joint venture with entrepreneurs and nonprofits by providing free seminars or information that is important to their target market. Then the church or business can buy bulk copies of their products for the event. The author can also offer additional bonuses.
5. Do workshops or seminars with other authors. You both benefit by creating buzz to each other’s audience and costs are cut in half (and the work too!)
6. Support other author’s book releases. Go to their book signings; tell others about their new release via your blog, email, postcards/flyers at your own book table. The blessing will come back to you too!
7. Swap links with other author’s websites, bookstores or media (this builds your traffic to your site and your Google rankings increase).
8. Trade excerpts with other authors and include that content in each other’s E-Zine, E-Newsletter or blog. The more good content you give your market – the more they love you and support you.
9. Interview another author on a podcast or blogtalk radio show. Share media opportunities.
10. Do a virtual conference with several authors. Or host teleseminars together.
11. Do a swap with another author. Give away tip sheets or Mp3s as bonuses with book purchases.
12. Sell each other’s books at your events. Offer a commission as an incentive so you make it financially worthwhile for others to promote your book.
13. Do a Membership site together on a topic that you and other authors are “experts” on. Take turns each month being the moderator or administrator. If it’s a site for singles, parents or those who want life coaching, do the site together and provide valuable content to the members. They become your “fan” club and eagerly await your future products and services.

As with any partnership, strategic alliances or joint venture, you need to do your homework to make sure it’s a good fit. Remember your brand is on the line, so make sure you “click” with them and are just not trying to get your book out to their list or grab up their web traffic. Be sincere and ask will you enhance your brand by associating with them? And if so, what are you bringing to the table?

By networking with others and adding synergistic partners to your “dream team,” you will multiply your influence, impact and credibility – and your publishing career will soar to new heights. By helping others to succeed, you become a success also.

www.PamPerryPRcoach.com